Giving It Up (1999)

In the heart of New York, the world of advertising is ruled by Ralph, a charismatic, suave adman who is as famous for his creative campaigns as he is notorious for his relentless pursuit of the opposite sex. Guided by his chauvinistic boss and lovelorn confidant Peter, Ralph's life becomes a whirlwind of fleeting romances and passing attractions. However, the arrival of Elizabeth, a sharp-witted and stunning account executive, drastically alters his world. Disenchanted by Ralph's obsessive focus on sex, she persuades him to seek therapy, opening his eyes to the possibility of a life beyond his superficial relationships. As Ralph and Elizabeth's connection deepens, the potential for a meaningful relationship begins to bloom amidst the concrete jungle. But, just as Ralph embarks on the path towards transformation, an unexpected twist threatens to upend his newfound resolve. He finds himself entangled with the enchanting supermodel Amber, testing his commitment to change. Now, Ralph is caught in a tantalizing dilemma, teetering between his old habits and the tantalizing possibility of a fulfilling relationship. Will Ralph rise above his so-called addiction to sex and finally win the respect and love of the one woman who seems to see beyond his façade? Or will he succumb to his old ways, risking the potential for true love? The electrifying journey of self-discovery and transformation in the bustling Big Apple awaits in "Giving It Up".

Giving It Up is a comedy movie featuring Mark Feuerstein and directed by Christopher Kublan.

It is possible to buy Giving It Up on Google Play Movies and YouTube.