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Poster of The Electric Horseman

The Electric Horseman (1979)

“He's a washed-up loser. But sometimes losers can be heroes...”

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Plot

Once a five-time all-around world rodeo champion, Sonny Steele finds himself entangled in the dazzling yet soul-crushing world of corporate advertising. Retired from the rodeo, he becomes the face of multinational conglomerate Ampco's breakfast cereal, Ranch Breakfast, clad in electrically lit cowboy costumes and a forced mustache to enhance his cowboy persona. Yet, as he is paraded around like a circus act, the once proud rodeo star finds himself sinking deeper into a pit of despair, often resorting to alcohol and becoming a mere puppet in the hands of the ruthless publicity machine. However, there is one person who senses there's more to Sonny's story - television reporter, Hallie Martin. She suspects that beneath the glitz and glamour of Ampco's publicity stunts, Sonny is being kept hidden from the real world. During an Ampco event in Las Vegas, Sonny is expected to appear alongside their recent acquisition, a majestic $12 million racehorse named Rising Star. This proves to be the breaking point for Sonny. Despite his own humiliation, he refuses to let Ampco exploit the innocent creature, who is drugged and altered to make him look more appealing for these public spectacles. In an unexpected turn of events, Sonny takes a daring decision to steal Rising Star and make a grand escape. Ampco executives, desperate to keep the scandal under wraps, the police, and Hallie are all on their trail. While Hallie initially seeks to capture the unfolding drama exclusively for her network, her priorities shift as she gets closer to Sonny and Rising Star. Caught in a whirl of changing loyalties and intensifying pursuit, will Hallie help Sonny evade his pursuers and fulfill his mission for Rising Star? Or will her initial quest for a sensational story endanger their chances? The Electric Horseman is a thrilling ride that delves into the struggle for freedom, integrity, and redemption in a world dominated by corporate exploitation.

Where to watch The Electric Horseman?

The Electric Horseman is a comedy movie featuring Robert Redford and directed by Sydney Pollack.

The Electric Horseman is currently streaming on Netflix and Netflix basic with Ads.